The Property Brain — MMFG's Property Investment Framework
Property
Brain
MMFG
Core strategy factor
Supporting variable

The Property Brain

Every MMFG property recommendation passes through the same five strategic filters. Here's how we think about it.

📍Location
Infrastructure investment, population growth corridors, school zones, and geographic scarcity — the single biggest predictor of long-term performance.
📈Capital Growth
What's driving demand locally? High-growth nodes return 7–10% p.a. vs 3% for steady suburban. The gap compounds massively over 20 years.
🏠Product Type
Townhouse, apartment, standalone, family home, lifestyle, renovation — each has different yield, growth, deposit, and management characteristics.
💰Affordability
Your deposit determines your access. 10% gets new build turnkey. 20% opens main banks. 30% unlocks existing stock. Home equity can replace cash.
🎯Strategy
Buy and hold compounds wealth over decades. Flipping creates short-term profit but requires skills, timing, and carries NZ bright-line tax implications.
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